Following the footsteps of EOS and MaxJet is Silverjet, yet another business airline who wants a share of the lucrative business travel market.
Silverjet intends to start full business class flights from Luton to Newark Liberty International Airport this year. For £999, business travellers can expect faster check-in, flat beds and premium in-flight service.
The words 'business class' paired with the words 'low-cost' sounds incongruous. It's like an oxymoron used to lure business travellers with false hopes. Alas, it is possible, after all.
[source: Times Online]
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